South African consumers should, in the nearer future, receive some form of subsidy to buy electric vehicles (EVs), as has been the case in most major markets in the world.

These subsidies are aimed at assisting car buyers to transition to these cleaner, but still more expensive, vehicles.

Speaking at the South African Automotive Week 2024, held in Cape Town and hosted by naamsa | The Automotive Business Council, President Cyril Ramaphosa on Thursday fulfilled two of the domestic automotive industry’s long-standing wishes.

“The Department of Trade, Industry and Competition, National Treasury and the Department of Mineral and Petroleum Resources are in conversation about implementing the EV White Paper [released last year].

“This work includes the beneficiation of critical minerals, the production of new-energy vehicles (NEVs) and their associated value chains,” noted Ramaphosa.

“It also includes the production of batteries for battery-electric vehicles (BEVs) and the development of value-chains in the green-hydrogen fuel-cell market.”

NEVs refer to hybrids (less green at the tailpipe), plug-in-hybrids (PHEVs – more green) and zero-emission BEVs (most green). The goal of the White Paper is to help South Africa’s automotive industry transition to include NEV production of all types.

“We are working to finalise comprehensive NEV policy guidelines that do not exclude technologies such as hybrids and PHEVs,” noted Ramaphosa.

“So, consideration must be given to incentives for manufacturers – as well as tax rebates or subsidies for consumers to accelerate the uptake of EVs.”

Ramaphosa did not provide a timeline for the finalisation of these guidelines.

“This is not just about a greener future, but also about ensuring that South Africa remains competitive in the global market,” he emphasised.

“As many of our major trading partners rapidly shift to EVs, there is an imperative that we remain part of this global supply chain. If we don’t, we’ll be left behind.”

The president’s announcement, which was met with enthusiastic applause, comes as some vehicle manufacturers have expressed concern that hybrids and PHEVs have been excluded from the EV White Paper, with companies such as Toyota, Mercedes-Benz and BMW already producing PHEVs and hybrids at their local plants.

No BEVs are currently produced in South Africa.

South Africa’s vehicle makers have also been advocating for NEV sales incentives for quite some time.

Domestic sales of NEVs – especially the more expensive PHEVs and BEVs – have been slow in South Africa, frustrating efforts by manufacturers to produce these vehicles for the local and export markets.

For the year-to-date end-August, NEV sales totalled 8 333 units. Within this number, BEV sales were at 871 units, PHEV sales at 346 units, and hybrid sales at 7 116 units.

Export Crunch
Europe and the UK are South Africa’s biggest new-vehicle export markets, with 75% of the 400 000 vehicles exported last year finding their way to these regions.

However, Europe is set to ban internal combustion engine (ICE) vehicles by 2035, forcing South African vehicle manufacturers to either adapt, or potentially lose this market.

Two out of every three vehicles produced in South Africa are destined for the export market.

Many vehicle manufacturers are also set to abandon ICE production altogether as the global green economy gathers speed.

China has also emerged as the world’s biggest BEV producer, with South Africa courting the likes of powerhouse BYD, an NEV-only producer, to set up a local plant. For that to happen, however, some degree of local uptake would be required.