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Business|Sustainable
Business|Sustainable
business|sustainable

Emira’s new CEO takes the reins

Emira CEO James Day

Emira CEO James Day

21st July 2025

By: Sabrina Jardim

Creamer Media Online Writer

     

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Following the announcement of his appointment in May, JSE-listed real estate investment trust (Reit) Emira Property Fund confirms that James Day has assumed the role of CEO.

Emira says he has served as a nonexecutive director of the company since October 2023 and now moves into executive leadership with first-hand knowledge of the business’s strengths, priorities and market position.

“Emira is a business with strong fundamentals, a clear strategy and a highly capable incumbent executive team. It is positioned for continued, sustainable value creation,” says Day.

He joins Emira’s leadership team alongside long-serving executives COO Ulana van Biljon and CFO Greg Booyens.

A chartered accountant with a strong foundation in finance and real assets, Emira says Day brings extensive local and international experience to the role.

His experience in the property sector includes his role as CFO of Botswanan-listed RDC Properties, which secured the successful takeover of Tower Property Fund during his tenure. Most recently, he served as FD at Castleview Property Fund.

“What excites me about Emira is the strength of the team, the quality of the platform and the opportunity to keep delivering value by doing the foundational things right and sharpening our strategic edge where it matters most.

“Emira’s strategy remains consistent: keeping our capital productive through diligent asset management, disciplined capital recycling and continued value-accretive investment with the goal of meaningful stakeholder value creation,” says Day.

Edited by Chanel de Bruyn
Creamer Media Senior Deputy Editor Online

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