Innomotics wins Platinum TITAN Brand Award for Best Corporate Rebranding
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Innomotics, a globally leading provider of electric motors and large drive systems, has been awarded with the Platinum TITAN Brand Award for Best Corporate Rebranding.
The international jury honored Innomotics’ efforts to develop a powerful and recognizable brand after the carve-out of Innomotics from the Siemens Group in 2023. Over the past two years, the Innomotics brand has established itself on the market and has since become synonymous with reliable and sustainable motors and drives for the industry.
Michael Reichle, Innomotics CEO: “It is great to see that our successful rebranding campaign is not only well recognized by our customers worldwide but also by renowned expert branding communities like the TITAN Brand Awards. Successes like this reinforce our conviction that we created a strong brand that is continuously growing and conquering new markets and reflecting our purpose ‘Redefining reliable motion for a better tomorrow’: Innomotics.”
Julia Ebenberger, Global Head of Innomotics Marketing & Communications: “As part of the carve-out we developed naming, brand strategy and design from scratch within only six months. The result is a powerful and bold brand with a strong distinctiveness among competitors, proud of its people and teams. Confident, sustainable, and digital. We are honored to have been selected as one of the winners at this year’s TITAN Brand Awards.”
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