Over the last three decades in material handling, Masslift focused on three important principles: great partnerships, service excellence and community investment to make South Africa a better place for all who live in it. Thus it was fitting that they celebrated their 30th birthday, honouring all of the above.

Celebration with stakeholders

A resilient, progressive and innovative brand, Masslift Africa is the sole distributor of Mitsubishi Forklift Trucks in Southern Africa. As a substantial player in the materials handling sector, they have made a real impact on job creation and retention in the region.

They celebrated their 30th birthday with all the stakeholders who have helped them grow into an industry force by hosting a golf day followed by a gala dinner.

"I'm very proud of how Masslift has grown over the years to become an important partner to Mitsubishi Logisnext," said Lim Sim Beng, Deputy Managing Director of Mitsubishi Logisnext.

"It has been a very rewarding journey, and I am looking forward to some exciting things for us on the horizon."

Service Excellence rewarded

The evidence of Masslift Africa’s success as an industry leader in service excellence was recognised at the Top Empowerment Awards. The company recently received the Top Empowered Company: Customer Focus accolade just in time to form part of their birthday celebrations.

"This award belongs to all our staff, as it showcases our ability to work together as a team with a joint vision," said Masslift CEO Marco Caverni.

"It serves as further recognition for all the Masslift Ninjas who work tirelessly to look after our most valuable asset – our client base.

"With 30 years of experience under our belts, we are still going strong, and if we continue to work together, the awards will be a by-product of our continued commitment to service excellence."

Responsible corporate citizen

As Masslift Africa continues to build meaningful and impactful partnerships and relationships, they were able to give back to the community while promoting the legacy of influential former President Nelson Mandela.

Marking the moment on this milestone anniversary, a joint donation was made to the Nelson Mandela Children's Hospital from Masslift Africa and its stakeholders at Masslift Africa's golf day and gala dinner event.

"We know who we are as a company, and we know where we want to be, so we are delighted to be able to commemorate our success in memory of Madiba as we all celebrate Nelson Mandela Day."

The contributions made by Masslift Africa and its stakeholders will make a significant difference in changing the lives of the most vulnerable people in our society by providing much-needed healthcare.

"The need to protect and support the children of South Africa is as important as it has ever been, and it is crucial that we all play our part to keep them safe and help lay the path to a bright future for our youth," said Dr Stanley Maphosa, Interim CEO of the Nelson Mandela Children's Fund.

"We are determined to make a difference across the country, but this fight cannot be won alone, which is why we are truly grateful to companies like Masslift who are throwing their immense weight behind our cause."

Masslift remains committed to the principles that helped them achieve its success to date and are looking forward to many more decades of serving the people of South Africa.